Why the change?
Travel has changed. Aussies are travelling further, longer and more frequently than ever, and the travel insurance industry hasn't kept up. Cover still feels generic, slow and unnecessarily complicated. That isn't good enough at the best of times, let alone when you're overseas dealing with a medical emergency.
It has been 16 years since Fast Cover launched, and we've covered more than a million travellers and picked up 50+ industry awards along the way. Our understanding of what Aussie travellers need has deepened, so now it's time for our brand to catch up.
This rebrand is us saying it out loud: our mission is to provide travel insurance that delivers genuine Aussie help and is more personal in every way.
How this changes things
Our ambition to make travel insurance more personal means treating you like the unique traveller you are, not a policy number. It shows up in cover you can shape to your trip, support that actually sounds human (because it is), and a claims process designed to keep things simple.
Help first, always
When something goes wrong with your trip, you need someone in your corner. Our Australian-based team is there to help when you need it most.
Fast and easy, start to finish
From a 60-second quote to plain-English documents and responsive service, we aim to make every step straightforward, including making a claim.
Value you can count on
A range of policy options to suit different budgets, loyalty discounts, and optional extras so you only pay for what you actually need.
Aussie through and through
Built by Australians, for Australians. Over a million travellers covered and more than a decade of experience helping Aussies travel.
What you can expect
A new website that makes it quicker and easier to compare and choose cover options for your unique trip
Help that feels even closer to home when something goes wrong, from our Aussie-based team
Multi award-winning cover that's rated highly on Product Review and Google
A brand that's focused on improving your experience, not just our ads
What you'll see
A new logo designed to work everywhere, from your phone to an airport billboard
Our signature Fast Orange, warmed up with a new sand neutral and a bolder supporting palette
A new headline font used in the moments that matter, like a quote, a claim update or a good news email
Less confusing language, more plain talk you can actually understand
What stays the same
We're still Fast Cover. The name stays. The orange stays. The local DNA stays. The commitment to helping Aussies on their travels is still what drives us.
What changes is the promise we put out front. A brand that's clearer, more human and more useful for the way Australians travel today.
Why the change?
Travel has changed. Aussies are travelling further, longer and more frequently than ever, and the travel insurance industry hasn't kept up. Cover still feels generic, slow and unnecessarily complicated. That isn't good enough at the best of times, let alone when you're overseas dealing with a medical emergency.
It has been 16 years since Fast Cover launched, and we've covered more than a million travellers and picked up 50+ industry awards along the way. Our understanding of what Aussie travellers need has deepened, so now it's time for our brand to catch up.
This rebrand is us saying it out loud: our mission is to provide travel insurance that delivers genuine Aussie help and is more personal in every way.
How this changes things
Our ambition to make travel insurance more personal means treating you like the unique traveller you are, not a policy number. It shows up in cover you can shape to your trip, support that actually sounds human (because it is), and a claims process designed to keep things simple.
Help first, always
When something goes wrong with your trip, you need someone in your corner. Our Australian-based team is there to help when you need it most.
Fast and easy, start to finish
From a 60-second quote to plain-English documents and responsive service, we aim to make every step straightforward, including making a claim.
Value you can count on
A range of policy options to suit different budgets, loyalty discounts, and optional extras so you only pay for what you actually need.
Aussie through and through
Built by Australians, for Australians. Over a million travellers covered and more than a decade of experience helping Aussies travel.
What you can expect
A new website that makes it quicker and easier to compare and choose cover options for your unique trip
Help that feels even closer to home when something goes wrong, from our Aussie-based team
Multi award-winning cover that's rated highly on Product Review and Google
A brand that's focused on improving your experience, not just our ads
What you'll see
A new logo designed to work everywhere, from your phone to an airport billboard
Our signature Fast Orange, warmed up with a new sand neutral and a bolder supporting palette
A new headline font used in the moments that matter, like a quote, a claim update or a good news email
Less confusing language, more plain talk you can actually understand
What stays the same
We're still Fast Cover. The name stays. The orange stays. The local DNA stays. The commitment to helping Aussies on their travels is still what drives us.
What changes is the promise we put out front. A brand that's clearer, more human and more useful for the way Australians travel today.
